Discover Bremont's Exquisite Salute to His Majesty's Armed Forces with the New HMAF Collection

London-based watchmaker, Bremont, has unveiled its new HMAF Collection, a captivating trilogy reflecting the steadfast spirit of His Majesty’s Armed Forces. This collection offers distinct pieces for each branch of the UK’s military — the Royal Navy, the British Army, and the Royal Air Force. Leveraging the prestige of Bremont’s association with the Ministry of Defence (MoD), every piece subtly integrates military insignia, enhancing the watchmaker’s British identity. The original founders, Nick and Giles English, established the brand’s military roots in 2019.

The collection, assembled of the Supermarine (sea), Terra Nova (land), and Altitude Date (air), caters to those seeking superior military tool watches. Each model is available individually or part of a special three-piece set, capped at 50 editions. The release also marks the brand’s continued evolution under the skilled guidance of CEO Davide Cerrato, who joined the brand in 2024.

The HMAF Terra Nova shines with a distinctive 40.5mm stainless steel case that boasts 100m water-resistance. Merging a vintage and modern aesthetic, it holds an inspired gradient dial varying between vivid white to a familiar caramel. Lume-coated numerals and hands promise excellent legibility, whilst the Army heraldic badge adds a hint of military flair.

The second watch of the trilogy, the HMAF Supermarine, offers a 300m water-resistant dive watch with a revitalised design. This reinvented model showcases a 40mm steel case in an ultra-matte grey finish, reflecting the tones of Royal Navy vessels.

Every piece within the HMAF Collection demonstrates Bremont’s commitment to manufacturing action-ready, luxury timepieces. Whether chosen as part of a commemorative trio or as individual keepsakes, this collection offers a poignant tribute to the UK’s unwavering military forces.