Based in Oslo, the Norwegian brand Straum produces Swiss quality timepieces. The brand’s major model collection, the Jan Mayen, has received commendable reviews since it first premiered in 2023. While maintaining the same genuine aesthetic and ergonomic case profile, Straum has integrated several refinements and enhancements to their collection, including an array of dial colors and textures.
Notably, the brand introduced a titanium variant of the traditionally steel Jan Mayen case. Regrettably, there is currently no matching titanium bracelet for this case. Nonetheless, the steel bracelet’s exquisite appearance provides an excellent alternative. Straum aims at offering customer variety by providing numerous dial options for both the titanium and steel cases. Moreover, these models come with either the FKM rubber or a steel bracelet option.
14-05-2026
The horology world was shaken by an astounding 2026 auction season, which set multiple records and left experts and enthusiasts stunned. First off, Phillips set 43 records, including the highest single sale, amounting to a staggering $96,328,083—usurping their previous record established only last fall. Additionally, the online auction helped the auction house exceed the $100 million mark for the first time.
Sotheby’s was not to be outdone. It broke the record for the most expensive A. Lange & Söhne watch ever sold—a pocket watch, in fact—a record which had only stood for several weeks following a sale at the house’s Hong Kong auction.
However, it was not just the overall sales totals that were breathtaking, but also the specific watches that fetched these extraordinary prices. Of particular note was the stainless steel Akrivia AK-06, which sold for $3.8 million—30 times its original retail price.
14-05-2026
Seiko unveils two unique Limited Edition timepieces as part of its Presage collection, honoured to its 145th anniversary celebrations.
14-05-2026
Take a closer look at the Orient Star M34 F8 Skeleton Hand Winding, a timepiece that showcases eclectic Japanese craftsmanship.
13-05-2026
Just when wristwatch enthusiasts thought they'd seen the best of Jaeger-LeCoultre, the brand has subtly introduced three captivating new additions.
13-05-2026
The Audemars Piguet x Swatch Royal Pop is poised to make waves in the horological world.
13-05-2026
Fans of the timeless Citizen Promaster Tough watch can now enjoy an exciting twist - the new Promaster Land GMT version, boasting a second timezone display.
13-05-2026
Explore the latest masterpiece from ZRC, a brand renowned for its durable diving watches - the Grands Fonds MN64 Titanium Edition.
12-05-2026
The Ming 29.06 Peep Show watch, with its playfully transformative dial, is revolutionising the horological landscape.
12-05-2026
Citizen breaks convention with its latest collaboration, where its ATTESA model plays a pivotal role on Prime Video's Jack Ryan series.
12-05-2026
In an exciting mix of high-end luxury and entry-level accessibility, Swatch and Audemars Piguet present 'Royal Pop'.
12-05-2026
In an exciting exploration of watchmaking, we delve into the unique world of Camp Watches. Justin Jakobson, its founder, marries industrial design and automotive culture into charmingly modern timepieces.
12-05-2026
Highly anticipated joining of forces between Swatch and Audemars Piguet gears up to unveil a reveal unlike any other–the 'Royal Pop'.
12-05-2026
Timex ventures into the mid-range luxury sector with its distinguished Giorgio Galli S2Ti, marking a significant transition from its traditional quartz-focused domain.
12-05-2026
Echoing a tasteful blend of traditional charm and contemporary aesthetics, the redesigned Oris Artelier Date 38mm watches offer a refreshing transformation to the iconic model.
11-05-2026
Hot on the heels of an impressive half-decade performance, Cartier cements its position as a powerhouse second only in sales to the Swiss watch sector's top echelon.
11-05-2026
An exploration into the nuances of the American luxury watch market, offering foreign watch brands guidance towards sustainable success in the U.S.
11-05-2026
An in-depth analysis of the pricing dilemma within the modern watch industry, exploring microbrands to luxury excess.
11-05-2026
Behold the Patek Philippe 6105G-001 Celestial - a stunning blend of meticulous craftsmanship, avant-garde design, and astronomical aspirations.
11-05-2026
Far from just a Swiss affair, horology is deeply rooted in England's history. Join us as we explore the country's underappreciated legacy in watchmaking.
10-05-2026
Rolex is once again raising the bar for refined elegance with the release of its brand new 18k Jubilee Gold alloy for its Day-Date 40 men's watches.
10-05-2026
Travel back in time with the rebirth of the spectacular Auto Union Lucca, a tribute to an era renowned for single-minded pursuit of speed and record-breaking capabilities.
09-05-2026
Get ready to welcome back a prodigal giant of nautical horology – the Rolex Yacht-Master II, reimagined after a brief hiatus.
09-05-2026
2026 has seen an eruption of popularity in stone dial watches, with Baltic's Prismic Stone collection leading the vanguard.
09-05-2026
The collaboration between Baltic and SpaceOne represents a paradigm shift in the watch industry, marrying luxury and affordability in timepieces.
08-05-2026
The latest marvel from A. Lange & Söhne, the Lange 1 Perpetual Tourbillon Lumen, is a fusion of tradition and innovation.
08-05-2026
The JCK Trade Show takes a fascinating turn for its 2026 edition, transforming itself into a dynamic platform that spotlights the vibrant world of watchmaking under the banner of 'Timepieces'.
08-05-2026
The Louis Moinet 1816 Tourbillon Chronograph epitomizes the fusion of historical richness with present-day technological developments in horology.
08-05-2026
Immerse yourself in the racing mystique with Lorige's BL-Endurance Evolution Bleu Asphalte Gold watch, made from the heart of endurance race cars.
08-05-2026
Hublot introduces the latest addition to their Impact series: the Spirit of Big Bang Impact. Packed with innovation and style, each piece cements its status as a horological triumph.
08-05-2026
Naoya Hida & Co., the sought-after Japanese watch brand, collaborates with The Armoury for the third time to release the mesmerising Floating Feathers Reference Type 4A-2 timepiece.
08-05-2026
Renowned Swiss watchmaker Roger Dubuis celebrates its 30th anniversary with the Excalibur Biretrograde Calendar, an exemplar piece of their inventive approach to calendar complications.
07-05-2026
Delving into the allure of Daniel Roth's newest release, the Extra Plat Platinum watch, and a riveting review of the elite watch collection of the century.
07-05-2026
Longines, the champion of timekeeping precision, announces the release of a bold and refined take on its HydroConquest dive watch, marking the 2026 Glasgow Commonwealth Games.
07-05-2026
Take a journey through the realm of haute horology with Vanguart’s latest masterpiece, the Orb Pink Ceramic watch.
07-05-2026
Unconventional indie watchmaker, Havid Nagan, captures attention yet again with a remarkable evolution of its brand design—the Havid Nagan NH02 Collection.
07-05-2026
Unveiled at Watches & Wonders Geneva 2026, NORQAIN launched an ultra-light version of the popular Wild ONE, dubbed the Wild ONE Skeleton X-Lite.
07-05-2026
Sculpted by sheer dedication and wielding groundbreaking technology, the Girard-Perregaux Minute Repeater Flying Bridges watch manifests horological excellence.
06-05-2026
Witness the epic journey of Quincy Jones' watches, each carrying intimate stories from his storied life, as they head to the auction block.
06-05-2026
This deep dive unfolds the awe-inspiring journey of renowned Swiss watchmaker Oris, orchestrated by its dynamic CEO Rolf Studer.
06-05-2026
The Baltic Rally Timer Tour Auto 2026 merges vintage appeal with modern precision, rekindling the charm of classic car rally timing.
06-05-2026
Casio elegantly marries style and functionality in its innovative G-Shock GMWBZ5000. This article dives into the distinctive features that set this timepiece apart.
06-05-2026
An Eye-Opening Look at the Reimagined Tudor Black Bay 58 Black-Gilt: More Than Just Aesthetic Tweaks
Delve into the comprehensive update of the Tudor Black Bay 58, a timepiece reimagined beyond its new shiny bracelet and colour scheme.
06-05-2026
Explore the elegance and precision of the De Bethune DB27 Night Hawk, a collaboration with renowned retailer, EsperLuxe.
05-05-2026
The Geneva Watch Week 2026 concluded recently, leaving behind intriguing takeaways and traces of important industry developments.
05-05-2026
Immersing in grand horological triumphs, we delve into the mastery of art, mechanics, and luxury of the De Bethune DB27 'Night Hawk' and the Baltic x SpaceOne 'Seconde Majeure'.
05-05-2026
In the shakeup of the 2026 Geneva Spring Auctions, Christie's and Sotheby's are going beyond their usual bounties and curating surprisingly captivating lots.
05-05-2026
The luxury sports watch or integrated bracelet trend, which first gained popularity in the 1970s, continues to inspire horology designers, as evidenced by the striking new models presented at Watches & Wonders Geneva 2026.
05-05-2026
Patek Philippe has unveiled their Celestial 6105G watch, depicting a contemporary twist on the brand's astronomical complications.
05-05-2026
Travel the horological timeline with the newly released Tudor Monarch, a remarkable representative of the brand's explorations beyond its conventional offerings.
04-05-2026