Paris-based microbrand, Inercy, has captured the horology world’s attention once again with the launch of its latest collection, the Compass. It represents a new direction for Inercy, pivoting away from the tourbillon-focused One model that propelled them into the limelight. At the heart of the Compass Collection is a Swiss-made automatic movement from La Joux-Perret, diverging from the Chinese manual-winding tourbillon module of its predecessor.
The Compass watch transforms the compass theme into a chic, everyday wearable timepiece. It is available in two variants - ‘Light’ and ‘Dark,’ representing the simplistic duo of white and black. The watch’s steel case integrates two crowns that control an inner rotating bezel, functioning as both a time-telling scale and a solar compass.
While many emerging brands grace the watch scene, few manage to pique interest and garner attention as startlingly well as Traska. The brand initially may not have been everyone’s radar, but today, it’s hard to ignore its presence, particularly with the introduction of the Traska Chronograph.
Like numerous other budding brands, Traska followed a predictable route: launching via Kickstarter, slowly introducing sporty, conservatively designed watches, relied by Japanese movements and taking design cues from less accessible, well-established brands. Yet, what sets Traska apart lies in the details.
Being more than just another Kickstarter brand, Traska has consistently upped the ante, improving watch designs and reliably pleasing watch enthusiasts, both seasoned and amateur. The brand solidified its position in the market with the much-improved Venturer GMT and the subsequent versions displayed enhanced design and function, cementing the appreciation for the brand.