Assigning Eye-Catching, Unique Timepieces to Represent Every NFL Team

Join us on a unique tour of the gridiron as we designate an exclusive watch for each NFL team. Far more than a simple brand logo or dial color swap, each watch selection is carefully considered, thoroughly mirroring every aspect of a team - the city, the fans, the athletes, even the team culture.

With a touch of humor and irreverence, the selections are drawn from a blend of horological understanding and a casual awareness of the NFL. For instance, the Kansas City Chiefs are symbolized not by a local watchmaker, but rather by a rose gold Taylor Swift timepiece, capturing the essence of this beloved midwestern team.

Meanwhile, the Cincinnati Bengals are associated with the Rolex Daytona ‘Eye of the Tiger’. Its Swiss precision and elite aura perfectly mirror the Bengals’ strive for excellence.

These watches may not have inherent football-related indicators, but each one perfectly encapsulates the team it represents. Test a new perspective on the game and stay tuned for the remaining watch-team pairings in Part II.