Introducing the TAG Heuer Connected Calibre E5 45mm X Formula 1: An Extravagant Smartwatch for Racing Aficionados

Amid a flurry of fanfare and press releases, TAG Heuer’s involvement as the title sponsor of the Formula One World Championship takes a significant stride forward with the release of a smartwatch that deftly captures the data-driven essence of the sport. The TAG Heuer Connected Calibre E5 45mm X Formula 1 smartwatch packs an array of functions and real-time race information, capturing the unique feel of F1 through inventive visual features and carefully curated audio treatments.

The watch’s 326 dpi AMOLED touchscreen dial introduces the ‘Race Track’ signature face design. It displays the current or upcoming Formula 1 Grand Prix event at 6 o’clock in tandem with a highly stylized digital time display. An additional playful touch sees the current Grand Prix circuit visible as a running seconds display, with an indicator that completes a round once a minute. Each Grand Prix weekend on the 2026 Formula 1 calendar is represented with a unique version of the face design, complete with bespoke overlays, time display, and session indicator color palettes that reflect each race’s unique character.