Serica's Parade Linen Ref. 1174-3: Striking a Fine Balance between an Elegant Dress Watch and a Rugged Timepiece

Celebrated for its sport and tool watches, Serica branches out into the realm of elegance with its Parade suite, and notably the reference 1174. This sophisticated timepiece marks an aesthetic departure from the brand’s usual offerings, embracing serenity without abandoning its practical design principles. As 2025 unfolds, Serica reveals a duo of Linen models, of which the most versatile one is the tobacco-hued Parade Linen Ref. 1174-3, an ideal embodiment of their ruggedly refined dress watch.

The Parade reference 1174 collection now boasts four distinct timepieces, with the Linen duo joining the initial brass and satin black guilloché dial models. The ’tobacco’ brown and ‘slate’ blue linen textured dials lend exquisite variations to the collection. Here, ’tobacco’ brown leaves a deeper impression, courtesy of its alluring greyish-green undertones, which cultivate a dynamic and charismatic take on a divisive color scheme. Created out of brushed and polished stainless steel, all models retain the stadium case, ensuring the Linen variants live up to the brand’s reputation for durability.