Swiss Watchmaking Meets Japanese Streetwear: The Luxurious 2025 TAG Heuer x fragment's Limited Edition Carrera

From the revered halls of La Chaux-de-Fonds, renowned watchmaker, TAG Heuer, elevates its class with its third collaboration with Japanese streetwear giant, fragment. This sensational partnership between Swiss watchmaking and Japanese design first saw light in 2018 with the Carrera timepiece, priced at $8,100 and limited to just 500 pieces. The duo again teamed up in 2020 to produce a Formula 1/Heuer C cased timepiece priced at $6,150.

The heart of the timepiece is TAG Heuer’s in-house automatic caliber TH20-00, offering a generous 80-hour power reserve. The black lines added by fragment to the bidirectional winding rotor only enhance the aesthetics of the TAG Heuer shield. Likewise, the sapphire crystal beautifully showcases fragment’s lightning bolt iconography. As an homage to Jack Heuer’s emblem of racing success, the caseback of the watch sports an engraved Victory Wreath symbol.

Further completing this stylish masterpiece is a steel beads-of-rice bracelet with black PVD-coated center links. Like its predecessors, the 2025 TAG Heuer x fragment Carrera Chronograph is limited to just 500 pieces. Its retail price has been set at $9,050 and it will be available starting from December 3, 2025.