MB&F Unleashes the LM101 EVO, the Quintessence of Their Spearheading 20-Year Ingenuity

The release of the LM101 EVO by MB&F showcases the brand’s persistent knack for challenging conventional watch aesthetics. The anticipation has been building since the launch of the LM Perpetual EVO in 2020, and, with the arrival of the LM101 EVO, it seems the wait was worth it.

Steadily upholding their tradition of extraordinary quality, the creators of the LM101 EVO prompt a thought-provoking question: Just how wearable do you want your watch to be?

MB&F was founded by Max Büsser in 2005, with a vision of producing creatively sculpted designs. But it was not until 2011, the Legacy Machine series was born, marking a departure from audacious designs to more traditional-yet-avant-garde timepieces. With the more practical and approachable Legacy Machine 1, developed by Jean-François Mojon and Kari Voutilainen, the brand has carved a niche for watch connoisseurs who appreciate subtlety over extravagance.

For those venturing into the world of MB&F, the LM101 EVO, with its green or salmon dial plate, poses a compelling choice. From its power reserve located at 6 o’clock to its time-telling capacity at 2 o’clock, the LM101 EVO delineates itself as the quintessential MB&F timepiece, emphasizing the brand’s ability to evolve while staying true to its disruptive roots.