Flair and Intricacy: Outstanding Timepieces from Geneva Watch Days 2025

Published: 11 Sep 2025
After an intense week at Geneva Watch Days 2025, let's delve into the striking timepieces that stole the watch enthusiasts' hearts.

Geneva Watch Days 2025 left everyone in awe, bolstering the event’s reputation as the world’s second-largest annual watch fair. With more brands showcasing their novelties, the list of fresh releases was staggering. As the watch enthusiasts and experts sift through the warehouse of marvels unveiled, a few ticking wonders stood out. Among the Editor’s top picks was the MB&F LV101 EVO. This timepiece is the perfect blend of MB&F’s signature ‘Legacy Machine’ and their imaginative ‘Horological Machines’. Retaining the oversized balance wheel from the LM101, the EVO variant offers a twist of futurism, incorporating a sleek case coupled with a rubber bracelet. An intriguing addition to the design is the green dial, resulting from a Chemical Vapor Deposition process that displays whimsical color shifting. Moreover, the LV101 EVO is designed as a sports variant, featuring 80 meters of water resistance aside from a brand-new FlexRing shock absorber to shield the movement. Another highlight was the Ferdinand Berthoud Naissance d’une Montre 3. This masterpiece, produced in limited quantities of 50 to 60 pieces annually, encapsulates the fusion of history and modern horology. The third edition of ‘Birth of a Watch’ was brought to life by Greubel Forsey, Philippe Dufour, and Michel Boulanger. Their mission: to revive and transfer forgotten watchmaking techniques to the next generation and develop a nearly entirely handcrafted watch. This makes every tick of Naissance d’une Montre 3 an experience steeped in horological heritage. In sum, Geneva Watch Days 2025 proved yet again to be the one-stop rendezvous for watch aficionados, reinforcing its position in the realms of horology. Its array of releases will surely inspire watchmaking innovations for years to come.

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