India Watch Weekend: Revolutionising The Indian Watch Culture

India Watch Weekend has firmly established itself as a prominent affair within the Indian horological sphere, rapidly growing since its inception to become an annual event not to be missed. The brainchild of co-founders Karishma Karer and Punit Mehta, the event offers a unique platform for both established and emerging watch brands to connect with enthusiasts, collectors, and novices alike, across the bustling city landscape of Mumbai, India’s financial epicentre.

India, traditionally seen as a fleeting market stop for luxury brands, is now increasingly being recognised as an immersive destination where watch culture can be deeply experienced. Karer and Mehta, with their diverse backgrounds in watch media, brand relationships, and collector communities, have designed India Watch Weekend to foster conversations, learning experiences, and shared enthusiasm rather than shallow spectacle.

The founders’ passion for horology came not from a single inspirational moment but from a shared love for timepieces and the lack of a platform where like-minded individuals could delve into detailed discussions about the intricate world of watches. For Mehta, it was always about the sense of community and shared interests, while Karer’s passion for horology was ignited and stoked by the thrilling sense of discovery and stories behind each timepiece.

Following the success of their second India Watch Weekend, the co-founders expressed heartfelt satisfaction and marvelled at the increasing enthusiasm shown by attendees. For the majority, it was their first real watch show, complete with exhibitions, curated food and drink, spirited parties, and the opportunity to delve into in-depth watch discussions. The weekend was a wholesome celebration of the zeitgeist of Indian horology, providing a tangible affirmation of the reason Karer and Mehta built this platform.

With the ever-growing interest and exponential growth of the event, it’s evident that the Indian watch culture is shifting, enlarging its canvas to include a diverse range of enthusiasts who are united by a shared appreciation for the art of watchmaking.