Pop Sensation Ed Sheeran Unveils Eye-Catching Pink-Dialed IWC Watch for His Latest Album Release

Published: 12 Sep 2025
Famed musician Ed Sheeran makes a fashion statement with a special-edition IWC watch at his new album launch.

Well-known for his melodic tunes and distinct passion for timepieces, English singer-songwriter Ed Sheeran has caught attention with a specially designed International Watch Company (IWC) accessory at his latest album launch, ‘Play’. The standout feature of this IWC Big Pilot Perpetual Calendar model is its striking pink dial, aligning seamlessly with the album’s vibrant cover hue.

Photographs taken by Mark Surridge showcase, not only Sheeran’s chic and coordinated style but also the watch’s distinctive pink luminescent numerals and hands. Additionally, the six o’clock subdial sports what appears to be the ‘Play’ logo, further integrating the theme of Sheeran’s new launch.

An ardent watch collector, Sheeran’s choice of timepiece is always an event to remember. The singer’s impressive assemblage of timekeepers has continued to grow intriguingly, with some of his recent additions being themed around his albums as well.