Groundbreaking Watchmaking Pioneer, Corum, Returns to Swiss Hands in an Exciting Management Buyout

Published: 01 May 2025
In a significant industry move, prestigious watch brand Corum is now back under Swiss control after a memorable management buyout.

Following a pivotal management buyout, the esteemed watchmaker Corum has returned to its roots, becoming a Swiss-owned brand once more. This monumental move signals a reinvigorated commitment to the impeccable standards of Swiss craftsmanship that helped establish Corum as a pioneer in the industry. The news of the buyout has sent echoes through the horology sector, with market-watchers predicting an exciting future for the prestigious brand. Considered one of the leading innovators of the watchmaking industry, Corum’s return to Swiss hands is viewed as not only a homecoming but also a promising step towards the brand’s resurgence in the luxury watch market. As Corum embarks on this new chapter, the watch world eagerly anticipates the embrace of its Swiss identity, which is sure to inspire a new generation of timepieces that embody the brand’s rich legacy of innovation and excellence. The course correction back to Swiss ownership reaffirms Corum’s dedication to the highest standards of horological artistry, and is expected to yield a fresh tide of uniquely engaging and thoughtfully designed timepieces.