Exploring the Mind of Yvan Arpa: The Individual and Watchmaking Beyond Constraints

The conversation series ‘Twelve on Time’ delves beyond the professional facades of foremost personalities in the watch industry to discover their unique viewpoints on time, creativity, and craftsmanship. By posing a set of twelve questions, the series unveils not only the subjects’ perceptions of watches but how they perceive themselves within a milieu sculpted by precision, legacy, and passion. The latest to share his thoughts is Yvan Arpa - a man known for his creative prowess and the force behind the independent brand, ArtyA.

This understanding guided him to his belief - a watch should unfailingly speak volumes more than just the time. Yvan regards innovation as the most vital quality he admires in a watch. He believes that a timepiece should not only evoke a fresh emotional response, but also exhibit something unprecedented. For him, merely repeating the designs and concepts of his predecessors is uninteresting. He yearns for and strives to design watches that are new, both in emotion they induce and in their visual appeal.