Merging Exquisite Craftsmanship and Luxury: UBS House of Craft And Grand Seiko Join Forces in Miami

Grand Seiko, a brand seeped in rich Japanese craftsmanship, recently enjoyed a celebration of its distinct aesthetics and innovative movements at an event hosted by UBS House of Craft in Miami. UBS House of Craft, a platform for celebrating excellence across diverse disciplines, saw the coming together of UBS guests, Grand Seiko owners, as well as key personalities like Akira Yoshida, Grand Seiko brand curator Joe Kirk, and Hodinkee’s TanTan Wang.

This event was a specially curated gathering for the GS9 Club, an exclusive group reserved for Grand Seiko owners, which offers a plethora of benefits including access to limited-edition watches, special experiences, and curated events. This particular event, titled ‘The Art of Precision,’ unveiled the sheer skill and dedication that lies behind Grand Seiko’s artisan watchmakers and their exceptional creations.

The day was further enhanced by the presentation of Grand Seiko’s ravishing timepiece collection. Viewers were treated with their latest novelties and a special showcase of the Masterpiece watches, including the Kodo Constant-force Tourbillon SLGT005 and the 950 platinum SBGD201. These encounters heightened the appreciation amongst the gathering for Grand Seiko’s elegant and timeless craft, reinforcing its appeal to passionate collectors and watch enthusiasts alike.

Indeed for all attendees, even though only one lucky guest won Yoshida’s signed sketch, the day brought an enriching insight into the allure, precision, and art that make Grand Seiko’s timepieces so desirable, thereby affirming their time-tested branding within the luxury watchmaking sphere.