Iconic Watchmaker Urban Jürgensen Reborn Under Watch Geniuses Kari Voutilainen and Alex Rosenfield

Published: 05 Jun 2025
Following the paths of rebirth and innovation, legendary watchmaker Urban Jürgensen has made its triumphant return, helmed by prestigious independent watchmakers.

Urban Jürgensen, a name that resonates with historic prestige in the realm of watchmaking, has returned rejuvenated and more vibrant than ever, under the stewardship of the world’s most respected independent watchmakers. Previously in 2021, a consortium of investors acquired the brand, bringing Kari Voutilainen on board, a name synonymous with horological mastery. As Co-CEO, Voutilainen leads the watchmaking side, revisiting the brand he first collaborated with back in 1996.

Alex Rosenfield, son of Andrew M. Rosenfield of Guggenheim Partners, was announced as the Co-CEO, overlooking the marketing and sales division. Interestingly, Rosenfield was also part of the initial investment group that lead to this exciting revival. Adding to the familial touch, Voutilainen’s daughter, Venla Voutilainen is playing a pivotal role as the COO and taking the reins of the after-sales service department.

Certainly, the revival of Urban Jürgensen represents yet another chapter in the tale of historic watch brands bouncing back from oblivion; a recurring theme in the horology circle. But what elevates this comeback is the unique blend of deep-rooted heritage and remarkable innovation. Undeniably, the brand’s renaissance under the direction of Kari Voutilainen and Alex Rosenfield has sparked anticipation among watch connoisseurs worldwide.

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