Swiss Powerhouse Helvetus Amplifies Its Luxury Watch Strap Collection for Rolex, Omega and Cartier Owners

Collectors of fine timepieces the world over know the unique thrill of updating a beloved watch with a fresh strap – the simple act imbues the timepiece with a brand new aesthetic. The Swiss company Helvetus has been the go-to choice for many, having built its stellar reputation on creating luxury straps specifically designed for high-end brands.

Each Helvetus creation is meticulously engineered to perfectly match the watch it is made for, ensuring a flawless fit with no awkward gaps or loose connections. The company’s dedication to precision results in straps that feel tailor-made for each timepiece, naturally adding to its aesthetic appeal.

Adding further to their appeal, Helvetus ensures a transparent buying experience - with clear pricing, prepaid import duties, and included worldwide shipping, thus eliminating any unpleasant surprises.

2021 has seen Helvetus expand its collection to include a plethora of new options for Rolex, Omega, and Cartier – three brands with an extensive global following of collectors. This expansion provides a wider variety of choices for collectors, offering them more opportunities to refresh their treasured timepieces.

Founded in Lucerne, Switzerland, Helvetus has grown from a niche strap maker to an internationally trusted brand with customers in over 70 countries. This growth is fueled by not only a steadily growing customer base but the loyalty of repeat customers, who find themselves continually returning for more of the company’s offerings.

To Helvetus, a watch strap is more than just an accessory - it’s a bridge between the timepiece and the wearer’s daily life. It is why each strap is created with consideration for comfort, security, style, and lasting quality on a par with the watches they adorn. Offering a seamless blend of style and functionality, a Helvetus strap is not just an addition to a watch – it’s an enhancement of it.