Explore the bustling heart of London’s luxury retail, Old Bond Street, where the newest star - Rolex’s flagship store, has recently opened doors. Located in the poshest and glamorous surroundings, it presents a haven for horology enthusiasts. Artistic architecture, mesmerising design aspects and the opulence in every corner brings the essence of Rolex to life.
The new store is a testament to Rolex’s position as an undisputed champion of watchmaking. Every element of the store’s design has been crafted to reflect the superlative standards of the Rolex brand. Entering the store is like stepping into a temple of time, where each watch represents a significant moment in Rolex’s horological history.
The MB&F M.A.D.2 Green Watch, the latest in visionary horology, exemplifies Eric Giroud’s uncanny ability to blend chic sophistication with innovative spirit. This masterpiece seeks not only to keep time but to celebrate it, presenting a fascinating departure from the conventional wristwatch.
Crafted with a focus on aesthetic harmony, the M.A.D.2 Green Watch impresses with its bold green tint, encapsulating the viridity of life itself. This watch is an ode to the art form it represents, encapsulating a complex mechanical movement within an imaginative, sculpturally intriguing case.
Master horologist Eric Giroud’s influence is evident in every aspect of the timepiece. His affinity for daring designs imbues the M.A.D.2 with distinct personality, making it an epitome of luxurious time-telling. The sleek design, paired with an undeniable touch of avant-garde, gives the M.A.D.2 the aura of a modern marvel.